Most of the time a Vice President of Sales will fail in the first 12 months. And, it will cost the company. At about $20M ARR a company needs to pivot from being tactical to strategic with sales. This SaaStr article explores the when, how and who to hire when sales needs to the taken to the next level.
- Why most sales VPs fail in the first year.
- How to ensure you are recruiting the right VP of Sales, including key qualities to seek.
- When to hire a VP of Sales.